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GoHighLevel Pricing 2026: What Agencies Actually Pay

By John M. Deleman, founder of Growtheon

GoHighLevel's sticker price is only part of the bill. Between plan tiers, per-workspace limits and usage charges, the real monthly cost depends on how many clients you run. Here's the full picture — and a cheaper way to get the same stack.

The plan tiers

  • Starter: $97/mo — limited client workspaces (sub-accounts), enough for a solo agency just starting out.
  • Unlimited: $297/mo — unlimited workspaces for one brand.
  • Pro / SaaS mode: $497/mo — adds white-label reselling so you can offer the platform as your own software.

The costs people forget

Usage charges: email, SMS, AI and phone calls are metered on top of the subscription. At scale, these add hundreds of dollars a month depending on volume and how the account is configured.

Seat and workspace pressure: on Starter you hit the workspace cap fast. The practical upgrade path to $297/mo (then $497/mo for reselling) is built into the pricing itself.

The cheaper alternative: Growtheon

Growtheon offers the same all-in-one agency stack — CRM, pipelines, funnels, conversations, email/SMS, automations, AI — built by an agency owner who was suspended from HighLevel for offering unlimited accounts at $97.

Pricing: Starter $97/mo for up to 5 workspaces, Unlimited $197/mo with unlimited workspaces, Unlimited + SaaS Manager $297/mo with white-label reselling. Email, SMS, AI and voice run on managed infrastructure with one usage wallet. Every plan includes a 14-day free trial, and a lifetime deal was available at launch.

Compare it yourself

See the full Growtheon vs HighLevel comparison, read our GoHighLevel alternatives guide, or check pricing.

FAQ

How much is GoHighLevel per month?

$97/mo (Starter), $297/mo (Unlimited), or $497/mo (Pro with SaaS reselling), plus metered usage for email, SMS, AI and calls.

Is there a cheaper alternative to GoHighLevel?

Yes. Growtheon starts at $97/mo for 5 workspaces, and its unlimited plan is $197/mo — $100 less than HighLevel's unlimited tier. Reselling is included at $297/mo versus $497/mo.

Does GoHighLevel have a free trial?

HighLevel typically offers a 14-day trial. Growtheon also includes a 14-day free trial on every plan, so you can compare both before paying anything.

Explore the Growtheon Platform

Growtheon is a HighLevel alternative that unifies your entire growth stack. Manage every lead in the CRM, automate follow-up with the workflow builder, and convert traffic with funnels and websites. Book calls through the calendar, close deals with contracts & eSignature, and monetize with memberships or the learning hub. See how it stacks up against HubSpot, explore the full feature list, or check pricing to get started.